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For 50 years American Racing
has been passionate about performance, anyone and everyone
excelling at their game. American Racing’s mission has been, and
continues to be, to perform at the highest-level possible, so
their customers can do the same. From the early days of drag
racing to the new era of drift, exceptional performance has been
their motto.
With their 50th anniversary Finally Here, American Racing
offers a complete line of over one hundred precision-crafted
alloy wheel styles, with the same pride, innovation and
enthusiasm upon which the company was founded. Many of these
styles will be on display during the SEMA show. Whether street,
track, off-road or show, American Racing, and the wheels they
produce, are all about performance. Being one of the leading
producers of high performance aftermarket wheels, American
Racing takes this commitment to performance very seriously, and
know they would not be where they are today if it was not for
their passion and loyal customers who have put American Racing
on the map. And even though styles have changed over time,
American Racing continues to offer the latest generation of the
original, authentic Torq Thrust, considered by many automotive
enthusiasts, to be the most famous custom wheel of all-time.
While American Racing is proud of its legacy, the company
also believes that now is the time to celebrate what lies ahead.
Their development of new product lines, cutting-edge styles and
sponsorship of some of the best talents in the industry, are
what drive them in 2006.
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To understand modern muscle cars
and the wheel designs that support the look and performance of
the modern era muscle car, it is necessary to briefly understand
the history of American muscle. The basic Detroit definition of
a muscle car is a quick, 0-60 intermediate passenger sedan with
suspension modifications, multi-cylinder horsepower with a
throaty growl and performance-oriented appearance modifications
(spoiler or body kit).
Historically, most enthusiasts agree that Chevrolet, Dodge and
Ford were building up to the muscle car movement in the early
60s, but the quintessential muscle car introduction may have
been the 1964 Pontiac GTO. The most famous names of the era
followed -- Cuda, GTO, Chevelle, Monte Carlo, Charger, Cutlass,
Gran Torino, Grand Prix, Camaro and Firebird. With smog controls
and the oil embargo of 1973, body shapes changed and horsepower
ratings declined. When the Hemi was no longer produced,
performance dropped and so did the muscle car movement. The
muscle car movement was slightly revived in the 80s with the
introduction of the Buick Regal and other GM performance
offerings.
Throughout muscle car history,
American Racing wheels were considered standard equipment.
Today American Racing defines
muscle cars as modern performance cars with “attitude” --
Shelby®, GTO, Charger, Camaro, Cobra, Corvette, Magnum, Mustang,
WS6, SS, Z06, M3 and many others. Some models are elevated to
the status of muscle car by virtue of factory turbos or
superchargers. Country of origin is irrelevant.
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